Fixed utility is a stationary value. Value is a developmental movement, seeking a new frame and form of thinking that often happens through an overview, a new interpretation that allows a reframe. With autonomous technologies (AI), this dichotomy of utility and value is much more present. Anything structured can be done by a machine to infinity, with no capacity to adapt and revise forms of thinking. That is the pinnacle example of utility rather than meaning. Economically, it productizes all service forms, exploiting them until they empty.
Unlike the practitioner seeking meaning, the machine cannot pursue more value because it does not grasp the language it manipulates and cannot blindly navigate the peaks and valleys of meaning it passes by.
This week, I invite you to consider where you are looking for value.